Say hello

The Future of Retail

Retail has significantly evolved over the years. What started as an immense presence in physical locations has quickly shift to online. Ecommerce …

Read more

2018 SEO Trends

Companies want to put themselves at the top of the page in terms of search engine results. That means having an SEO strategy that implements rising …

Read more

2018 Digital Marketing Trends

In today's society of ever evolving technology, companies have had to step up their game. It's all about keeping the consumer engaged. A …

Read more

E-Commerce and Snacks: Who's Buying?

With their long shelf life, ease of shipping and relatively inexpensive prices, snacks are purchased more frequently on the internet. Considering …

Read more

Is it Time to Leave China

China has experienced rapid economic and social development over the last four decades. The GDP growth has averaged 10 percent per year. This …

Read more

Technology Changing the Grocery Game?

As shopping has migrated to the web, how has this trend affected grocery shopping? These days, it’s easy enough to place an order online to a …

Read more

Selling Your Products Online

So you’ve created a great product. Now it's time to get that product to a bigger audience. The world of online sales can be your oyster. While there…

Read more

2017 Online Shopping Wars: Redefining Tricks of the Trade

If you can’t beat them, join them. The famous idiom seems to go both directions when it comes to defining who is ahead in the retail game. Is it …

Read more

The Evolution of Selling Furniture Online

We are in age of buying and selling practically anything online. It is no surprise that the furniture industry has also moved to the web. More and …

Read more

Black Friday a Make-or-Break for Retailers?

Black Friday is the official kick off for holiday shopping and retailers tend to pull out all the stops. With competitive prices it can be difficult…

Read more

Starting an Email Marketing Campaign? Read This Case Study First!

Building a marketing plan for a e-service customer is an ongoing and challenging process. The Eighteen Knowledge Group (EKG) team partnered with …

Read more

Three Instantaneous Ways to Build Your Brand on Facebook

Since its launch in 2004, Facebook has changed the landscape of social media. It has transformed from common interaction with long lost family and…

Read more

Alibaba vs. Amazon: Alibaba a Threat to Amazon?

When it comes to dominating e-commerce, Amazon instantly pops into mind. Alibaba is not far behind as they dominate China. Alibaba vs. Amazon, who …

Read more

Rich Media: The Ultimate Brand Converter

Static photos and regular text are a thing of the past. Rich media has taken over to create a more engaging experience. The need for is essential to…

Read more

Spencer’s: Can a Specialty Store Survive as a Brick-and-Mortar?

You may walk into a mall and notice stores that were once there are gone. Others may have been relocated. The question that lingers is what …

Read more

Battle of the Furniture E-Commerce Retailers

Battle of the Furniture E-Commerce RetailersWe are in an age where people opt for e-commerce retailers versus physical locations. It’s more …

Read more

The Frequent Changes to the Google Algorithm

The Frequent Changes to the Google Algorithm The Google Algorithm has changed quite a bit over the years. That is to be expected with the constant …

Read more

Amazon’s Transition to a Brick-and-Mortar Furniture Store May Be on the Horizon

Amazon’s transition to a brick-and-mortar furniture store may be on the horizon.  Amazon has come a long way from its early beginnings as an online …

Read more

Choosing an SEO Firm for Your Company

Choosing an SEO Firm for Your Company may not be the easiest task. Knowing that you need SEO is the first step in getting your site into the hands …

Read more

Amazon Continues to Build Their Fashion Empire with Amazon Prime Wardrobe

Amazon is taking their fashion to the next level with the launch of Prime Wardrobe. This “try before you buy” subscription service will be exclusive…

Read more

Walmart’s Supplier Management Creates Map of Accountability

Walmart’s Supplier Management Creates Map of AccountabilityLarge and small retailers alike have a responsibility to sell goods that were safely …

Read more

Walmart is Serious with New Product Content Specifications

With content marketing being the darling of the marketing world right now every major retailer is jumping on board. Product descriptions are the …

Read more

Walmart Seller’s Guide: Content Marketing to Gain Visibility

To be successful in business right now, a brand has to use content marketing  in one form or another to gain visibility. As a Walmart seller, it …

Read more

E-COMMERCE 2017– EXCITING NEW TRENDS

This year, e-commerce will change the retail game once again.  In the past, product descriptions, search engine optimization (SEO) and content …

Read more

WALMART’S MARKETPLACE: ADDING SUPPLIERS NOW!

   Walmart’s Marketplace is constantly looking to add valuable suppliers to its network. If you are lucky, you might receive an …

Read more